American pretzels favorite Auntie Anne’s is officially landing in Australia, with its first store opening on July 26 in Western Parramatta, Sydney.

Famous for its hand-rolled soft pretzels in flavours like Cinnamon Sugar and Cheese, Auntie Anne’s is launching locally through franchise partner Baking Past Pty Ltd, led by Aamir Suleman.

The Parramatta launch kicks off a wider expansion across the country, with Melbourne and Brisbane stores already in the pipeline. With more than 1,900 locations globally, the brand is aiming to tap into Australia’s growing demand for quick, quality snacks.

Set in a major shopping centre, the new store brings a slice of American mall culture Down Under—fresh, warm, and ready to twist.
(source: Inside Retail)