Ben & Jerry’s

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About the Franchise

Ben & Jerry’s Scoop Shops offer a unique, immersive ice cream experience focusing on fun, community, and ethical business.

The shops vary in size and layout, ranging from kiosks (100–200 sq. ft.) to full-size shops (up to 1200 sq. ft.), designed to provide welcoming, memorable spaces for families and friends.

Franchise owners benefit from a globally recognized brand, substantial marketing support, and a proven operational system developed over four decades.

Ben & Jerry’s seeks franchisees with strong business skills, a passion for community engagement, and the resources to fund startup and ongoing costs. The franchise program offers comprehensive training and continuous support.

How the Franchise Started?

Ben & Jerry’s was founded in 1978 in Burlington, Vermont by Ben Cohen and Jerry Greenfield, starting as a single ice cream parlor in a renovated gas station.

Known for its quirky flavors and the inclusion of chunks and swirls in ice cream, the brand quickly expanded and developed a loyal fanbase.

The first franchise opened in 1981, and since then, Ben & Jerry’s has grown into a global icon of premium ice cream and social activism, operating over 600 scoop shops worldwide.

The company was acquired by Unilever in 2000 but maintains its distinct brand values and independent operating philosophy.

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FAQs

Initial franchise fees range from AUD 24,640 for special venue shops to AUD 60,830 for standard shops.

Overall investment depends on shop size: kiosks start near AUD 240,086; full-size shops can reach up to AUD 846,742
Comprehensive marketing strategies and brand management support

Extensive onboarding and ongoing training, including in-store operational guidance

Access to proprietary recipes, product development, and promotional content
Immersive onboarding covering store operations, customer service, and brand values

Ongoing training and quarterly promotional updates

Support with lease negotiation, site selection, and operational troubleshooting

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