Merry Maids

Love a spotless space? Time to clean up in business.
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About the Franchise

Merry Maids operates as a home cleaning franchise providing professional residential cleaning services through local franchise owners.

Franchisees benefit from a recession-resistant and growing home services market with steady demand from busy dual-income households and seniors.

Merry Maids offers its franchise owners ongoing comprehensive support, proven business systems, established brand recognition, and marketing assistance.

The franchise includes rigorous training programs covering operational standards, customer service, and business management.

How the Franchise Started?

Merry Maids was founded in 1979 by entrepreneur Dallen Peterson in Omaha, Nebraska.

It began as a family-run residential cleaning service focused on relieving the stress of housework for busy households.

Recognizing the scalability of their home cleaning model, Merry Maids started franchising in 1980, quickly growing throughout the United States. In 1988, the company was acquired by ServiceMaster, which specializes in home services.

Today, Merry Maids is the largest residential cleaning franchise in America, operating around 485 locations and serving over 200,000 homes monthly.

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FAQs

The total initial investment typically ranges from around $127,000 to $175,000, including franchise fees, initial equipment, and operational start-up costs.

Royalty fee generally 5-7% of gross sales; marketing / advertising contribution often ~1.3% gross sales.
While prior cleaning or business management experience is beneficial, it is not mandatory.

The franchise system and training are designed to support franchisees from various backgrounds successfully.
Franchisees receive extensive initial training on operations, cleaning protocols, marketing, customer service, and management.

Ongoing support includes dedicated field consultants, marketing guidance, and access to proprietary systems.

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