Top Juice

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About the Franchise

Top Juice operates a vibrant retail franchise network specializing in premium juices, smoothies, fruit salads, yoghurts, and healthy snacks made fresh in-store.

Their stores feature high-spec fit outs designed to attract customers with colorful product displays and an inviting atmosphere. Recognized among Australia’s top franchises, Top Juice has been awarded Australia’s “Top Franchise” by SmartCompany’s Smart 50 Awards.

The franchise model is built for scalability and sustainability with a low-waste approach. Locations span key metropolitan centers including NSW, ACT, Victoria, and Southeast Queensland, with ongoing plans for expansion.

Franchisees enjoy:

– A strong support system including extensive training and marketing assistance
– Proven operational systems designed to maximize efficiency and profitability
– Flexibility to operate in high-traffic shopping centers and urban areas
– Access to a continually evolving menu aligned with health and wellness trends

How the Franchise Started?

Top Juice began in the early 1990s as a small family-owned fruit shop in Sydney’s Double Bay. The founders focused on sourcing premium-quality produce and serving fresh-cut fruit, smoothies, and juices to health-conscious locals.

As demand for healthy, on-the-go food rapidly grew, the family expanded into a fully branded juice bar concept, officially launching Top Juice as a retail brand.

By perfecting a menu built on fresh ingredients, innovative combinations, and fast service, Top Juice transformed from a modest fruit stall into a widely recognised Australian healthy-food chain.

Today, the brand operates dozens of stores across major shopping centres, CBDs, and transport hubs throughout Australia.

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FAQs

The estimated initial investment ranges from AUD 350,000 to AUD 450,000 depending on location, kiosk/store size, and fit-out complexity.

Ongoing costs include ~6% royalties and 1–2% marketing contributions, along with standard operational expenses such as staffing and produce.
The timeline varies, but most franchise partners can expect the full process—from initial approval to opening day—to take 4 to 12 months.

This depends on site selection, lease negotiations, store design, fit-out, council approvals, and completion of mandatory training programs.

Support teams help coordinate each step to minimise delays.
– Structured Onboarding: Franchisees begin with an induction phase that covers brand standards, food preparation, safety compliance, and customer service.

– In-Store Practical Training: Hands-on sessions inside an operating store allow new owners to learn equipment handling, staff management, ordering systems, and workflow efficiency.

– Continual Support: After opening, dedicated field managers provide ongoing operational coaching, troubleshooting help, and performance reviews to keep the business on track.

– Marketing & Growth Assistance: Franchisees also receive support with national marketing campaigns, local area promotions, and digital brand awareness initiatives.

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