Shakez

Shakez Franchise – Protein-Rich Smoothies & Nutritional Drinkfood Bars
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About the Franchise

Shakez operates a quick service beverage franchise model focusing on protein-packed smoothies, cold-pressed juices, vegan menu options, acai bowls, and health-oriented grab-and-go foods.

The brand’s “Drinkfood” concept is positioned as a healthy alternative to traditional quick meals, appealing to gym-goers, health-conscious consumers, students, and busy professionals seeking nutritious energy-boosting options.

Franchisees benefit from an established operating system, support with site design and fit-out, marketing assistance, and comprehensive training covering operations, product preparation, customer service, and day-to-day business skills.

Investment details (AUD – estimated):

– Estimated franchise fee and setup: AUD 80,000+ (indicative for kiosks with small footprints) – Total estimated investment: AUD 120,000 – 180,000+ (depending on store format, equipment, and fit-out)

How the Franchise Started?

Shakez started in Melbourne, Australia, when founder Ashvin Sridhar identified a gap in the market for high-protein, nutritious grab-and-go beverage and meal-alternative options focused on health and performance. Built around the concept of “Drinkfood” — blended drinks designed to function as satisfying meals — the first Shakez kiosk was launched in a compact retail footprint to deliver fast, fulfilling nutrition without empty calories.

Over time, Shakez evolved its business model to emphasise a simple, healthy alternative to traditional fast food, blending smoothies, protein shakes, juices, and wholesome snack items that work as pre-workout, post-workout, or daily meal replacements.

The brand expanded into franchising, offering entrepreneurs the opportunity to operate a Shakez store with a turnkey business model, full training, and brand support across Australia.

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FAQs

Shakez franchise opportunities typically start from an estimated AUD 80,000+ for initial fees and setup, with total startup costs generally falling between AUD 120,000–180,000+ depending on the kiosk size, equipment, and fit-out requirements.
Shakez provides full training and support covering operational processes, product preparation (including smoothies, juices, and healthy meal options), store management, customer service, and marketing. Franchise support includes assistance with launch and transition to regular trading.
Shakez currently operates in Victoria, with active locations such as the original kiosk in Armadale, Melbourne. The brand is seeking to expand through franchising across other Australian states — particularly where foot traffic and health-food demand are strong.

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