City Cave

Love the wellness wave? Time to ride it.

About the Franchise

City Cave has grown rapidly, now with 80+ locations across Australia and New Zealand, making it one of the fastest-growing wellness franchises.

The brand positions itself as a health and wellness retreat rather than a typical day spa, appealing to both mental and physical health market

How the Franchise Started?

City Cave was founded in 2016 in Brisbane by Jeremy Hassell and Tim Butters.

It started with the idea of creating a wellness hub that combined float therapy, infrared saunas, and remedial massage—all in one location.

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FAQs

the initial investment to set up a new City Cave wellness centre in Australia is around AUD $650,000-$700,000 + GST for standard centres, though actual costs vary depending on centre size, and location.
Health-conscious professionals, athletes, and people seeking stress relief or wellness treatments.
Franchisees receive initial training in business management, staff development, and customer service, plus ongoing operational support, marketing, and access to the brand’s digital systems.

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