Top Juice, a leading Australian fresh juice, smoothie and healthy food franchise, is accelerating its national growth as demand for nutritious, convenient meal alternatives continues to rise across the country. The brand — originally founded in Sydney in the early 1990s as a family fruit and vegetable shop — has evolved into a well-recognised healthy-lifestyle franchise with dozens of outlets operating across multiple states.
With more than 56 locations currently operating in New South Wales, Victoria, the Australian Capital Territory and Queensland, Top Juice is actively seeking new franchise partners to expand into additional markets including NT, SA, TAS and Western Australia — signaling a broad rollout ambition through 2026 and beyond.
A significant new opportunity is emerging in Western Sydney, where a Top Juice outlet is slated to open at Eastern Creek Quarter in February 2026, positioning the brand in one of the region’s fastest-growing retail and dining hubs. Meanwhile, a domestic airport location at Sydney Airport’s Terminal 3 is expected to launch by the end of 2025, bringing the brand into a high-exposure travel environment.
Brand Perspective & Franchise Support
According to Top Juice’s official franchise materials, the brand’s growth strategy focuses on fresh, healthy ingredients, a diverse menu and scalable systems designed for strong customer loyalty and repeat visitation. Over 95% of ingredients are sourced from Australian producers, underlining the brand’s local commitment and appeal to health-conscious consumers.
The menu includes premium fresh juices, smoothies, acai bowls, protein balls, wraps, salads and even warm soups — catering to Australians who prioritise nutrition, convenience and quality.
Top Juice also supports franchisees with comprehensive training (including 120 hours of hands-on coaching), dedicated launch teams, marketing support, and national and local area campaigns to drive customer engagement and loyalty.
Notably, about 20% of existing franchisees own multiple stores, demonstrating the model’s potential for multi-unit ownership and scalable business growth.
Franchise Growth Strategy
Top Juice’s expansion roadmap through 2026 includes several key growth drivers:
1. Planned Store Pipeline
New locations such as Eastern Creek Quarter (Feb 2026) and Sydney Airport’s Terminal 3 (Dec 2025) showcase the brand’s push into high-visibility sites and emerging retail corridors.
2. Multi-State Development
While the brand is established across NSW, VIC, ACT and QLD, development plans now include broader national coverage into NT, SA, TAS and WA.
3. Scalable Franchise Model
Top Juice’s low-waste, high-margin operations appeal to entrepreneurs, with central kitchen systems reducing on-site preparation time and boosting efficiency.
4. Diverse Customer Base
The brand draws busy professionals, students, families and health-focused consumers, creating a loyal and repeat customer base that supports sustained revenue growth.
Top Juice’s expansion reflects broader momentum in the Australian healthy lifestyle and quick-service franchise sector, where premium juice and snack concepts are capturing rising consumer demand.
Early Path to Growth
Top Juice’s journey from a local fruit and veg store to a national juice franchise underscores several foundational strengths:
Healthy Lifestyle Positioning: By aligning with health and wellness trends, Top Juice captures growing consumer demand for nutritious, quick-service meals and drinks.
Local Sourcing: Sourcing over 95% of ingredients from Australian producers signals strong quality control and local economic support.
Franchisee Support & Training: Structured training, launch support and ongoing marketing assistance help franchise partners succeed with consistent brand standards.
Multi-Location Ownership Opportunity: With a notable portion of franchisees owning multiple stores, the brand demonstrates scalability for investors.
Top Juice Projected Growth Graph for 2026
