Chickita

Own the Flame – Join the Chickita Family.

About the Franchise

Chickita Australia offers a comprehensive franchise system appealing to entrepreneurs with and without prior experience. The franchise benefits include a winning concept formula built on a unique signature sauce blend, ongoing R&D innovation with a team boasting over 20 years of industry experience, and support from international marketing campaigns led by headquarters.

The franchise model not only focuses on restaurant revenue but also extends to extra streams such as exclusive sauce retail sales and branded merchandise. Chickita’s system provides extensive training, operational mentoring, supply chain assistance, and business planning support. Franchisees embark on a structured franchising process including application, NDA signing, business planning, training lasting 3 to 6 months, and site selection with company guidance.

How the Franchise Started?

Chickita was founded by Australian chef and entrepreneur Asif Mehrudeen, whose passion for cooking and extensive culinary experience across Southeast Asia inspired the brand’s creation. With nearly 20 years as an Executive Chef at prestigious venues like Park Hyatt and Bali’s Ku De Ta, Asif combined Southeast Asian flavors with Australian tastes to develop Chickita. The concept centers around authentic flame-grilled chicken paired with bold, vibrant sauces.

The name “Chickita” is a fusion of two words: “Chick” referring to chicken, and “kita”, which means “us,” “we,” or “our” in Bahasa Indonesian. This branding embodies the company’s ethos of community, togetherness, and shared dining experiences—pillars of Asian culture. Chickita initially launched stores across Vietnam and Malaysia before expanding to Australia, with the first Australian outlet opening in Melbourne.

This Could Be Your Franchise’s Billboard.