So Juicy

So Juicy Franchise – Fresh Juices, Smoothies & Healthy Eats in Australia
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About the Franchise

So Juicy operates a healthy food and beverage franchise model centred on fresh juices, smoothies, acai bowls, salads, protein shakes, yogurt bowls, and related items, all made with fresh fruit and nutritious ingredients. The brand appeals to customers seeking quick, nutritious meals and drinks in shopping centres, CBD retail locations, food courts, and high-foot-traffic lifestyle precincts. Franchisees benefit from established operational processes, menu preparation systems, supplier connections, and guided onboarding support through the franchise process.

Investment details (AUD – estimated):

– Estimated franchise fee: AUD 20,000 – 40,000 (indicative) – Total estimated investment: AUD 150,000 – 300,000+ (including fit-out, equipment, inventory, and launch costs)

How the Franchise Started?

So Juicy began as a fresh juice and healthy food concept in Brisbane, Queensland, with a focus on 100% vegetarian, freshly prepared juices, smoothies, acai bowls, salads, and other wholesome menu items. The flagship store in Post Office Square Brisbane quickly became known for its vibrant flavours and commitment to quality ingredients, attracting health-minded customers seeking nutritious, convenient options.

As customer demand grew, the brand started offering franchise opportunities through a structured eight-step process that includes eligibility assessment, training, site planning, and store setup. This supports entrepreneurs looking to replicate the Brisbane success in new locations across Australia.

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FAQs

Estimated costs typically start with a franchise fee in the range of AUD 20,000 – 40,000, and a total investment that can range from AUD 150,000 to 300,000+, depending on location, fit-out, and equipment requirements.
So Juicy provides structured training as part of its franchise process, including operational training to ensure franchisees are familiar with day-to-day business activities, menu preparation, customer service, and store management as part of the setup phase.
So Juicy’s flagship presence is in Brisbane, Queensland, at Post Office Square. Future franchise opportunities are available for expansion throughout Queensland and other Australian states as part of the brand’s growth strategy.

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