Grill'd

Healthy burgers, happy business — own a Grill’d.
Enquire Now
Facebook Twitter Youtube

About the Franchise

Franchisees operate restaurants serving burgers, chips, salads, plant-based options, and beverages.

The brand emphasizes premium, natural ingredients with grass-fed and free-range meats and offers a diverse menu including plant-based alternatives.

Franchisees benefit from:

– National brand recognition and strong consumer trust
– Multiple store formats including strip locations, shopping centres, standalone stores, and drive-thru outlets
– Ongoing operational and marketing support, including digital ordering platforms and loyalty program

How the Franchise Started?

Grill’d is an Australian casual dining restaurant chain specializing in healthy burgers, founded in 2004 by Simon Crowe in Hawthorn, Melbourne.

It was Inspired by a desire to provide healthier alternatives to traditional fast food, the first Grill’d outlet offered burgers made from grass-fed beef, free-range lamb, and later, RSPCA-approved chicken.

The brand grew steadily due to its focus on quality ingredients, unique menu items, and community-oriented marketing.

By 2024, Grill’d operates 172 locations across Australia and one international location in Seminyak, Bali.

This Could Be Your Franchise’s Billboard.

franchise growth in australia

Showcase your franchise and connect with future business owners — advertise here.

Get in Touch

Latest Franchise News

Franchise Like a Monk

Stillness meets strategy — smart, witty insights for Australia’s next generation of franchise founders.

FAQs

– Initial investment: AUD 555,590 – 885,700 (plus GST)

– Standalone or drive-thru locations may cost up to AUD 4.5 million, depending on format and fit-out

– Ongoing fees: Royalty 8% of gross sales, Advertising 2% of gross sales

Prospective franchisees typically follow these steps:

1. Initial enquiry via the Grill’d website or franchise listings

2. High-level business and financial assessment

3. Franchisee selection, site evaluation, and legal documentation

4. Onboarding and support through established frameworks

5. Store setup and launch
– Comprehensive Training: Operations, food safety, staff management, customer service, and business management

– Operational Support: Assistance with store setup, supply chain, and digital ordering systems

– Marketing Support: National campaigns and local store marketing guidance

– Dedicated Team: Support from franchising, property, construction, and supply chain experts

Google Can’t Teach You This (But We Can).

Dive into our Franchise Resource Centre for real-world guidance.

Read More
Franchise Business
franchise opportunities
franchise latest news
Access Franchise Resources

Get in Touch!

If you are interested in this Franchise or similar Franchises, we would love to speak with you.
Feel free to reach out by filling the form.

Similar Franchises

Send Enquiry!